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   Login  Monday, February 06, 2012

Did you know that...

"The outsourcing of marketing activities is catching on; in fact, in a recent poll of marketing executives, 53 percent reported plans to outsource most of their marketing activities." 

Sais Gail McGovern, a Professor of Management Practice at Harvard Business School.

Direct Response Marketing

Lead Generation
Brand Awareness
Analytics for 1:1 Marketing Support
Online/Offline Channel Integration

Non-Profit Direct Mail Fundraising

Acquisition Package Development & Testing
Active Donor Appeal Mailings
Planned Giving Support Materials
A.D.D.A.M.S. Software
 

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 Benefits for Sales  Print   

  • Automation of follow-ups, meeting scheduling etc help sales force better manage their time and be more goal oriented.
  • Integration with additional services help sales force gain more lead knowledge. For example satellite view of lead’s residence or demographics can help to better estimate lead’s potential value.
  • Sales teams managers can receive real time reports can be along with “no follow-up” or other escalation alerts
  • Leads can be distributed more efficiently and served by a proper sales person while “still hot”
  • Sales force can be more mobile and independent. No salesman has to be chained to the desk to update the system with current lead information. It can be done over the phone.
 

 
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